Now What? Executing on your CX Strategy

I spoke recently at the Total Digital Experience conference in San Francisco on a topic we haven`t seen a lot of in the CX world: how to actually execute once you have a CX strategy/team/toolset in place.

Here`s a link to the SlideShare, which includes some suggestions around creating a contact strategy and executing a Precision Marketing program, as well as a detailed case study from a recent successful client.

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