Valerie Peck

Introduction to SuiteCX and The East Bay Group

SuiteCX brings robust customer journey mapping and strategic scenario planning together for superior customer experience design and execution. By providing customizable journey mapping, customer experience assessments and data driven insights, we help you design, visualize and deliver the optimal customer experience that engages the customer …

Valerie Peck

Webinar – A SuiteCX Briefing

One of our most frequently asked questions is: How to approach experience mapping? This video of a recent webinar addresses a few of the questions we have heard over the years: What business aspects should you address using journey mapping efforts? Should it be a …

Valerie Peck

SuiteCX® 1.3.1 Offers Great New Tools and Training for Practitioners

SuiteCX® is pleased to announce our newest incremental release: SuiteCX® 1.3.1. This exciting update features a comprehensive Help System, training through SuiteCX University, and categorization of Findings and Recommendations for improvements to CX processes. Help System: The SuiteCX Help System includes step-by-step, background information and …

Valerie Peck

Approaches to Customer Journey Mapping

There are many approaches to Customer Journey Mapping, just as many different company cultures are looking to use this valuable tool to improve their customer experience. We presented this content at the 2016 CXPA Members Insight Exchange.

Valerie Peck

Announcing SuiteCX® Version 1.12

SuiteCX® releases its newest software version. Version 1.12 is a breakout release including persona mapping, heat mapping improvements, decora maps, text-only IPoints, and several new customization options. Version 1.12 is available for all SuiteCX customers. Persona Development and Mapping: As a result of SuiteCX customer …

Valerie Peck

Three Ways Journey Mapping Can Drive Employee Engagement

One of the most compelling reasons to conduct a journey mapping exercise is to get various employee representatives around the room, engaging with one another and finding ways to make positive organizational change.

Valerie Peck

Three Ways Journey Mapping Can Drive Employee Engagement

Click here to view SlideShare One of the most compelling reasons to conduct a Customer Journey exercise is to get various employee representatives around the room, engaging with one another and finding ways to make positive organizational change. You may also check out this guide …